Ad Facts - Home Services/Furnishings - Furniture Dealers
Furniture dealers face competition from several directions-furniture stores, department stores, outlets, catalogers and discount stores. In addition, the Internet is a growing threat with sites such as Living.com and Furniture.com gaining awareness and new customers. With that kind of competition, it's more important than ever to have a high visibility presence in the Business Link directory.
- Nationwide, the Yellow Pages get referenced 102 million times a year by people looking for furniture.
- $1,183 is the average furniture purchase by Yellow Pages users.
- Most people looking in the Yellow Pages are shopping for bedroom furniture or bedding (26%); followed by the living rooms (20%); chairs/recliners (8%) and office/desk (8% each).
- 55% of people who use the Yellow Pages to find a furniture dealer are new customers. It's a great way to reach new clientele!
- Nationwide, the average Yellow Page large Display Ad measured for Furniture generates on an annual basis:
- 858 phone calls
- 249 sales
- $295,000 in sales revenue
- $18 in sales for every $1 spent on Yellow Pages advertising!
Questions or interested in advertising?
Sources for above statistics: DexOnline.com
The call counts, sales, revenue, and return on investment claims contained herein are based on statistical averages and are not a predictor or guarantee of similar results that an individual advertiser may receive through advertising in The Business Link directories