Ad Facts - Home Improvement/Contractors - Heating Contractors
Heating and air conditioning combined are a $30 billion industry, growing over 6% a year. With a U.S. market of 103 million housing units, 5 million non-residential buildings, 30,000 supermarkets and 100,000 convenience/grocery stores, there are plenty of spaces needing heat and cooling, but the competition is fierce. Utility companies, equipment manufacturers, in-house service technicians and retailers such as The Home Depot™ and Lowe's™ are all competing with you for customers. The Yellow Pages are where 38% of the people actively shopping for heating contractors turn. You want to be right where they're looking. With the Business Link Directory, you can make sure you get the biggest bang for your advertising dollar, so when people are looking for a Heating Contractor, you're the one they find.
- Yellow Pages is the leading media used by used by consumers to find a heating contractor. In fact, it's used more than twice as much as any other media.
- Nationwide, the Heating Contractors heading is referenced 51 million times each year.
- 59% of people searching in the Heating Contractors heading have not yet made a purchase decision, and nearly all (91%) of them follow their reference with a purchase.
- 60% of the people who use the directory to find a Heating Contractor are first-time customers of the Contractor they choose. It's a great way to reach new customers!
- The average amount spent after referencing this heading is $1,632.
- Nationwide, the average Yellow Pages large Display Ad for Heating Contractors generates annually:
- --637 phone calls
- --267 sales
- --$435,000 in sales revenue
- --$36 in sales for each $1 you spend on Yellow Pages advertising!
Questions or interested in advertising?
Sources for above statistics: DexOnline.com
The call counts, sales, revenue, and return on investment claims contained herein are based on statistical averages and are not a predictor or guarantee of similar results that an individual advertiser may receive through advertising in The Business Link directories