Ad Facts - Business to Business - Printers
The printing industry generates $81 billion in annual revenues and is growing at 3% per year. But new electronic media and low-cost digital processes are cutting into the demand. How can today's printers continue to succeed? The Business Link Directory can help. The Yellow Pages is the place 14% of people actively shopping for printing services look for answers, while 18% go to the Internet. We can help you stand out in both!
- The Yellow Pages Printers heading gets referenced 50 million times a year, 71% of the time for business.
- The average Yellow Pages user spends $230 per purchase.
- The number one reason people look up Printers in the Yellow Pages is for business cards (16%); followed by fliers or posters (13%), copies (13%) and stationary/letterhead (10%).
- 69% of people who choose a printer after using the Yellow Pages are new customers of that business.
- Nationwide, the average measured Yellow Pages large local Display Ad measured for Printers generates anually:
- 630 phone calls
- 250 sales
- $59,000 in sales
- $5 in sales for each $1 you spend on Yellow Pages advertising!
Questions or interested in advertising?
Sources for above statistics: DexOnline.com
The call counts, sales, revenue, and return on investment claims contained herein are based on statistical averages and are not a predictor or guarantee of similar results that an individual advertiser may receive through advertising in The Business Link directories